The greatest deception we suffer from is our own opinions. 

Leonardo da Vinci

We challenge teams to think about how they think, inspire them to pursue absurd aspirations, and co-create innovative solutions (product/ service/ process/ business model/ brand) that provide sustainable differentiation.

To have the audacity to pursue large, the empathy to create shared value, and the humility to listen without bias.

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We facilitate cross-functional teams for specific innovation challenges, and embed an outside-in view of the world organization-wide. And this cannot be without going out there!

We also help corporations create meaningfully differentiated brands, where ‘social good’ is integrated with the business, and the social sector build and deploy scalable and sustainable solutions.

THE APPROACH CAN VARY DEPENDING ON THE INNOVATION PURPOSE,
ORGANIZATIONAL CULTURE, NATURE OF INDUSTRY, AND MARKET IMPERATIVES

BRAND INNOVATION

CONSUMER-CENTRIC INNOVATION
Creating innovations/ activations/ communication that address emotional needs

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DESIGN THINKING

USER-CENTRIC INNOVATION

Innovating for new products/ services that address unmet functional needs

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SYSTEMATIC INVENTIVE THINKING

PRODUCT-CENTRIC INNOVATION

Innovating for new products/ services/ processes that evolve from the existing

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3-BOX SOLUTION

STRATEGIC INNOVATION

Innovating new business models that ensure enterprise sustainability

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